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How to Attract Millennials as B2B Customers

Millennials, also known as Generation Y, are typically defined as the demographic cohort following Generation X and preceding Generation Z. While there is some variation in the exact birth years that define millennials, they are generally considered to be born roughly between the early 1980s and the mid-to-late 1990s.   According to Pew Research, 1996… Continue reading How to Attract Millennials as B2B Customers